Cooper Tire Adds to Roadmaster Line with New RM852(EM) SmartWay Verified Long Haul Tire

FINDLAY, Ohio, March 23, 2017 – Cooper Tire & Rubber Company today announced that it has added to its Roadmaster commercial truck tire line with the introduction of the RM852(EM), a long haul drive tire that is SmartWay verified.

The RM852(EM) has a unique tread compound and 30/32nds of tread to provide long lasting mileage and features a solid shoulder design to offer improved traction in challenging weather. The tire also features 3D Micro-Gauge™ siping, with full depth and variable sipe density to help maintain wet traction and stability.

“Our engineers designed this tire with a compound that offers not only lower rolling resistance for fuel economy, but also a deep tread that can stand up to the demands of the road. It showcases the quality for which our Roadmaster tires are known,” said Gary Schroeder, Director of Cooper’s truck and bus tire business, which includes the Roadmaster brand. “For fleets, choosing SmartWay verified tires is often a good choice to help manage operational costs as they frequently provide fuel savings. At Roadmaster, we are committed to continually developing tires that meet the needs of our customers and help them be more cost efficient by offering durable tires with long miles to removal, like the new RM852(EM),” he concluded.

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About Cooper Tire & Rubber Company
Cooper Tire & Rubber Company (NYSE: CTB) is the parent company of a global family of companies that specializes in the design, manufacture, marketing and sale of passenger car, light truck, medium truck, motorcycle and racing tires. Cooper’s headquarters is in Findlay, Ohio, with manufacturing, sales, distribution, technical and design operations within its family of companies located in more than one dozen countries around the world. For more information on Cooper, visit www.coopertire.com, www.facebook.com/coopertire or www.twitter.com/coopertire.

Media Contact:
Anne Roman
419.429.7189
alroman@coopertire.com