Our Business

As a leading global competitor in the tire industry, Cooper Tire & Rubber Company has manufacturing facilities on three continents, sales and distribution networks around the world and products that meet and exceed the demands of the world's most dynamic markets. The Cooper family of companies has millions of Cooper produced tires on vehicles around the world, making our products an important difference to the quality of people’s everyday lives.

Company Background

  • Primary focus is passenger car and light vehicle replacement tires in North America
  • An emerging OE presence
  • The 12th largest global tire manufacturer
  • The 5th largest tire manufacturer in North America

Parent Company

Cooper Tire & Rubber Company, Findlay, Ohio
Brad Hughes, President & Chief Executive Officer

Revenues

In 2016, Cooper reported total revenues of $2.92 billion.

Employees

Cooper employs more than 10,400 people around the world.

Brands

At Cooper, we understand the four tires on your vehicle are what keep you connected to the road, playing a crucial role in how your vehicle handles and keeping you safe on your travels. As an American company since 1914, our focus is on making quality tires that will perform well and last for thousands of miles. With more than a century in the tire industry, we know that tires matter, and that is why you should count on Cooper®.

Who We Are: The Cooper Way

Our company is guided by a strong set of values that we call "The Cooper Way." Its main tenets include:

  • Engaged people…without informed, inspired, committed and focused teams, success is not possible.
  • Excellence in all we do…from products, to manufacturing, to customer service and virtually all of the functions and touch points at our company, we are committed to being the best.
  • Relentless improvement…an authentic drive to do better is at the foundation of Cooper.

The Cooper Way is our mantra…our way of being and behaving…it represents the values we hold, and more important, the values we live by each day.

Value Proposition

To be our customers’ best service/value supplier.

Cooper adheres to a simple but powerful value proposition. It's about developing great products—products that meet the current needs of today's drivers, but also have tomorrow in mind—that are made available at an attractive and affordable price and deliver outstanding performance. We combine this with excellent service to be our customer’s best value/service provider.

Cooper tires are distributed through independent dealers, regional retailers, wholesalers and national retailers (including e-commerce). We do not take the loyalty of our customers lightly. We must earn their business every day by continuing to deliver on our value proposition and helping our customers win with their customers—the end user consumers who drive on our tires and count on us for performance. We are delivering on this value proposition today more than ever before as our products are increasingly being recognized by independent third parties for being best in class.

Strategic Imperatives

Cooper’s strategic plan is focused on three strategic imperatives:

  • Drive top-line profitable growth
  • Develop a competitive cost structure and improve profitability
  • Build organizational capabilities

History

Cooper’s U.S. history dates back to 1914, when brothers-in-law John F. Schaefer and Claude E. Hart purchased M and M Manufacturing Company in Akron, Ohio, producing tire patches, tire cement and tire repair kits.

In 1915, Schaefer and Hart purchased The Giant Tire & Rubber Company of Akron, a tire rebuilding business, and two years later moved the business to Findlay, Ohio.

The firm changed its name to Cooper Tire & Rubber Company in 1946 and by July 11, 1960, the company became a publicly held corporation and was listed on the New York Stock Exchange. On September 5, 2014, Cooper rang the closing bell at the New York Stock Exchange in commemoration of our company’s 100th anniversary.